The Importance and Function of Corporate Identity
Corporate identity is the way an institution or brand expresses itself visually. The visual coherence and continuity provided in all communication elements of an institution ensure that the institution is perceived more easily and quickly by all target audiences and reflects its consistency. In this guide, you can find the logo usage rules and basic document examples explained in a simple language.
The İGSAŞ Corporate Communication Department provides Mac and PC compatible files of the logo, font, and printed material examples included in this guide on its FTP address for its stakeholders' use. For any questions about corporate identity, you can contact the İGSAŞ Corporate Communication Department.
